Why should startups learn the language of financial planning and accounting? Week 5 of the Nature-Accelerator 2018

July 4th, 2018|

Financial Plan and Accounting "Regular financial analysis can help startups to survive while meeting all liabilities; to make profit, rewarding proprietors and providing adequate finance for the business investments; and to grow, increasing sales, market [...]

How can startups keep customers loyal? Week 4 of the Nature-Accelerator 2018

June 26th, 2018|

Marketing & Sales Better to keep a loyal customer rather than to gain a new one, according to Peppers and Rogers. Five steps to marketing strategy are: one, to listen to your customer; two, to [...]

How can startups use ‘corporate culture’ to innovate and embrace disruption? Week 3 of the Nature-Accelerator 2018

June 21st, 2018|

Corporate culture Corporate culture is the main instrument for corporate management, and one way to deal with the unintended negatives of growth. While startups or any business may dream of growth, with growth may come [...]

How do we analyze a startup market? Week 2 of the Nature-Accelerator 2018

June 12th, 2018|

Market Analysis Six forces press a company: competitive rivalry, threat of new entry, threat of substitution, supplier power, buyer power and complementary productives. While startups may face challenges breaking into and are remaining in the [...]

Why do we hack startup business model? Week 1 of the Nature-Accelerator 2018

June 6th, 2018|

Hack startups’ business models A business model is how a business can create, deliver and capture values, while making money or achieving what the company defines as success (Giulia Turra | Galileo Visionary District). Why [...]

Padua becomes the capital of green innovation Week 1 of the Nature-Accelerator 2018

May 30th, 2018|

The Nature-Accelerator is an intensive eight-week program to guide eight nature-based entrepreneurs towards a path of financial and environmental sustainability. It is part of the European project ECOSTAR, conceived and promoted by Etifor Srl and [...]